Introducing participants to the expanded field of visual communication and the broad definition of the discipline.
This workshop is an exploration in research, concept development, illustration, photography,
Participants will be given a theme and are required to research and develop the concept through a series of two or more over-sized posters.
The worshop's objective is to create a cohesive and unique solution to a given problem. This project
is meant to challenge design thinking, processes,
methods, and to help participants explore typography
in an experimental and purposeful way.
expand design experiences and methods
strengthen conceptual and strategic competences in visual communication
strengthen theoretical-analytical skills by acquiring knowledge in the field of visual communication
create confidence in articulating the visual message and overall work
add to and update technical knowledge
introductory understanding of the relationship of design for print versus
design for other purposes
The course is set up for graphic design students, young professionals, and others interested in visual communication.
10 participants will be accepted. Each participant will submit a short bio and a few points of interest to establish what they
intend to gain from the
course. This will be
used to determine if the workshop can fulfill
the participants’ expected goals.
Level of Instruction
The instructor(s) of the workshop is a
principal at aftermodern.lab; an accomplished visual communication studio.
The workshop consists of short lectures, group discussions, and a gallery tour by Naomi Potter, Director/Curator at the Esker Foundation.
Limited Edition Book
aftermodern.lab will design and produce a limited edition poster zine featuring the work of the participants.
This printed collateral is at no additional charge to the participants.
#444, 1011 9 Ave SE, Calgary, AB, T2G 0H7
Date: September 24 & 25 and October 1 & 2, 2016
Time: 11:00am–4:30pm (arrive by 10:45am)
Application and Cost
Participants are required to submit a short bio
and a few points of interest in the workshop:
and will be chosen based on the level of interest. Accepted participants will be contacted by September 16 and the
full payment of $445
(taxes and fees included) must be completed
by September 23.
The workshop is limited to 10 participants.
Participants are responsible to bring their own laptops (running Adobe Illustrator, InDesign and Photoshop),
and/or any other digital equipment. Notebooks, rulers, pencils, cutting mat, masking tape are suggested.
Participant are required to produce
Printing costs are not included in the workshop fees. Average printing cost per poster is roughly $15. Printing costs are based on poster dimensions: 19” x 25”
2-3 final posters.